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Willem Dafoe, Catherine O’Hara Help Michelob Ultra With Super Bowl Kickoff
Willem Dafoe and Catherine O'Hara will help Michelob Ultra gain attention during the Super Bowl
Michelob Ultra, the beer that likes to strike alliances with sports and athletes, will use Super Bowl LIX to get back into its game. The Anheuser-Busch InBev beverage’s new Super Bowl spot will bring together Willem Dafoe and Catherine O’Hara, who recently starred together in “Beetlejuice Beetlejuice,” and will also include cameosby NFL legend Randy Moss, Olympic gold medalist Ryan Crouser and WNBA superstar Sabrina Ionescu. Executives at the company feel that there’s a chance to gain more growth for the brand, Marques says, as people focus on the calories and carbohydrates they ingest.
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