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WBD Shutting Down MotorTrend+ Stand-Alone App, Moving Its Content To Discovery+ & Max
Warner Bros. Discovery is shifting programming from MotorTrend+ streaming service onto Max and Discovery+ and shutting down the auto enthusiast app.
In addition to MotorTrend fare, Discovery+ has tens of thousands of hours from Magnolia, OWN, HGTV, Food Network, TLC, ID and other sources. MotorTrend shows making the transition to Max and Discovery+ include Top Gear America, Bitchin’ Rides, Roadkill, Texas Metal and Kevin Hart’s Muscle Car Crew. A 14% year-to-year slide in advertising revenue and a lack of guidance on EBITDA in future quarters were among factors rattling investors, as company shares slid 10% for the day.
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