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Nexstar Cuts Chief Revenue Officer Who Tried to Sell Ads Across CW, NewsNation
Michael Strober, the chief revenue officer of Nexstar, is leaving the company
Nexstar Media is cutting the ribbon that tied together its ad packaging strategy. The TV-station giant is eliminating its chief revenue officer position, noting in a Friday filing with the U.S. Securities and Exchange Commission that it would favor “a more streamlined organizational structure.” He is expected to leave Nexstar on October 30. During Strober’s tenure, Nexstar, the nation’s largest owner of local TV outlets has worked to showcase the company’s reach in both national and local media, touting broad entertainment and sports programming at its CW; news at NewsNation; and audiences across multiple geographies who watch its local stations.”
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