Alan Sugar

Alan Michael Sugar, Baron Sugar is a British business magnate, media personality, author, politician and political adviser. In 1968, he started what would later become his largest business venture, consumer electronics company Amstrad. In 2007, he sold his remaining interest in the company in a deal to BSkyB for £125m. Sugar was the chairman and part-owner of Tottenham Hotspur from 1991 to 2001, selling his remaining stake in the club in 2007 as well, for £25m. He is also known for being the host and "Boss" for the BBC reality competition series The Apprentice, which has been broadcast every year, with the exception of 2020, since 2005. He also assumed the role for The Celebrity Apprentice Australia for Australia's Nine Network in 2021. According to the Sunday Times Rich List, Sugar became a billionaire in 2015. In 2021, his fortune was estimated at £1.21bn, ranking him as the 138th-richest person in the UK.

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EastEnders star Rita Simons reveals Alan Sugar is her uncle as she calls him a 'big softie' but admits he can be a 'bit grumpy'

Apprentice contestant boldly claims Lord Alan Sugar 'doesn't call the shots' on the show and is 'barely there' as the five finalists are revealed

The Apprentice Final Five REVEALED: Meet the candidates heading for the infamous interview round as they battle it out for Lord Alan Sugar's backing after savage double dumping

Axed Apprentice candidate claims show will only be on air for two more series after Lord Alan Sugar dropped hint about its future on the BBC

Alan Sugar gobsmacked as team makes The Apprentice history with record-breaking win

Apprentice star Karen Brady, 54, says she feels too old to be Lord Alan Sugar's right-hand woman

THE APPRENTICE 2024 REVIEW: The candidates this year are miserably thick, writes CHRISTOPHER STEVENS. But Alan Sugar will keep churning shows out for as long as the BBC lets him…

The Apprentice viewers pine for The Traitors as Lord Alan Sugar sends his contestants to a Scottish castle: 'I was hoping to see Claudia Winkleman and her fringe'

BBC The Apprentice's Alan Sugar's life off screen with rarely-seen wife and EastEnders star niece

The Apprentice 2024 start date revealed as Lord Alan Sugar, Karren Brady and Tim Campbell return for 18th series after programme was pushed back for hit reality show

Lord Alan Sugar 'ready to sign six-figure deal for The Apprentice' ahead of show's 20th anniversary

The Apprentice FIRST LOOK: Lord Alan Sugar returns with Karren Brady and Tim Campbell for 18th series of business tycoon's show as candidates head to Budapest for challenges

Alan Sugar, 76, takes a break from The Apprentice boardroom as he pulls up to shore on a swanky boat in Portofino with his wife Ann Simons

The Block's Shaynna Blaze calls out Lord Alan Sugar and Fitzy and Wippa for 'derogatory' comments

Gordon Ramsay and Lord Alan Sugar in awkward TV row: 'He has no right!'

Former Apprentice star launches petition for Alan Sugar to be replaced with Dragons’ Den favourite

The Apprentice's Lord Alan Sugar's family life including EastEnders star niece

The Apprentice's Lord Alan Sugar's huge net worth and how he made his millions

Why Alan Sugar's Apprentice contestants are £150,000 out of pocket... despite a £250,000 prize

Apprentice star shares pregnancy news after being fired by Alan Sugar