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YouTube’s Biggest Stars Talk Podcasting, Advice for Future Creators and Wanting Emmy Recognition


YouTube creators Sean Evans, Rhett and Link, and Marques Brownlee talk wanting Emmy nominations.

In a special live taping of Variety’s Awards Circuit Podcast at SXSW, some of YouTube ’s most influential creators sat down to discuss the platform’s evolution as it approaches its 20th anniversary this April. YouTube, which now boasts over 1 billion monthly active podcast users, has become a dominant force in digital entertainment, allowing creators to build careers outside of traditional media. “If you’re trying to make money, trying to be famous, you’ll get so burned out by it.” Neal took a more critical view: “The fact that ‘content creator’ is the number one thing kids want to be — I don’t necessarily think that’s a good sign for our culture.

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