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YouTube At 20: UK Chief On How Viewing Across The Generations Has Changed & Who She Would Like To See On The Platform


YouTube UK boss Alison Lomax has said generational divides on the platform has changed as the platform turns 20.

Rewinding to 2005, when YouTube launched with its first ever video, “Me at the Zoo,” Lomax said there have been huge shifts including the “evolution of the creator economy” leading to creatives like the Sidemen, who now have a Netflix show, and Amelia Dimoldenberg taking over the world. At the same time, YouTube has had to grow into a world of compliance in order to protect audiences and will soon be fully governed by the UK’s Online Safety Act. Speaking later and tomorrow are BBC Director General Tim Davie, ITV Studios boss Julian Bellamy and All3Media chief Jane Turton.

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