Get the latest gossip
YouTube and Google Subscription Services Hit $15 Billion in 2023 Revenue
Alphabet's subscription services -- including YouTube Premium, YouTube Music and YouTube TV -- are on a $15 billion annual revenue run rate.
The $15 billion annualized revenue figure from subscriptions is up fivefold since 2019, Pichai told analysts on Alphabet’s Q4 2023 earnings call. Pichai said that NFL Sunday Ticket, the out-of-market games package which became exclusively available in the U.S. on YouTube for the 2023 season, “has found its perfect home on YouTube.” Google is reportedly paying the NFL as much as $2.5 billion per year over the course of the seven-year pact for the rights to Sunday Ticket. Philipp Schindler, chief business officer of Google, said on average each Premium subscriber boosts earnings for content creators, music and media partners, and YouTube itself.
Or read this on Variety