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YouTube Ad Haul Powers Alphabet Q3 Results


Advertising revenue at YouTube reflected the video giant’s continued momentum, rising 12% in the third quarter compared with the year-ago period.

The haul of $8.92 billion in the period ended September 30 came as many ad sellers, particularly traditional media companies reliant on legacy TV, have been reporting flat or low-single-digit growth. The gains on the top line correspond with surging viewership, with Nielsen tracking recent high points in YouTube’s overall viewing via TV screens. The video platform also has seen an uptick from its pay-TV arm, YouTube TV, which is now one of the top operators at north of 8 million subscribers,

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