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You can track Taylor Swift's tour by where airline ticket sales surge


"Our demand booms wherever she goes," United Airlines' chief commercial officer said.

United Airlines' chief commercial officer Andrew Nocella said there is at least a 25% increase in ticket demand during weekend stops on Swift's "Eras Tour," Bloomberg reports. A United Airlines representative told Business Insider that flights around Swift's final US tour dates — in Miami, New Orleans, and Indianapolis — are "selling fast." "The Eras Tour," which kicked off in March 2023 and will run through the end of 2024, has provided an economic jolt both at homeand abroad, injecting billions into the economy in ticket sales, hotels, travel, food, and beyond.

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