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Ye Blasts Adidas & Calls His Former Collaborator Jerry Lorenzo ‘Corny’ for Working With Apparel Giant

Kanye West slams Adidas and called out former collaborator Jerry Lorenzo. See what he said.

Ye — formerly Kanye West — had laid low for the first week of 2025 in his return to social media, but that changed on Tuesday night (Jan. 7), when he called out his former partner Adidas while attacking the company’s alleged search engine practices, and also took issue with designer Jerry Lorenzo in an Instagram post. West believes when fans search for Yeezy on Google that Adidas is the first to come up before his own website, which he thinks is done intentionally to hurt his brand even though the apparel giant severed ties with him in 2022 over his repeated antisemitic remarks. Fear of God teamed up with the company in 2020 for an athletic line, and the deal included the designer as creative director of Adidas Basketball.

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