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YA Media Star Alloy Entertainment is Growing Up
On Variety podcast 'Strictly Business,' Alloy Entertainment leaders discuss the future of the banner behind 'You,' 'Pretty Little Liars' and others.
The company’s desire to expand into what the executives describe as fully adult-centered stories has been fueled by its recent successes with projects revolving around characters that are well past adolescence. The robust content and idea pipeline means that Dutton and Girolamo’s teams aren’t caught up in the chase for hot new literary material or writers looking for big bucks for pitches and outlines. Among other topics, the trio discuss the insights gained from the 2019 move of the drama series “You” from Lifetime to Netflix, where the Penn Badgley starrer blossomed into a big hit in its sophomore year after a lackluster first season.
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