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Xavi Tops Billboard’s Emerging Artists Chart, With a Growing Global Footprint


The 19-year-old singer-songwriter is kicking off 2024 atop several charts.

Xavi, the 19-year-old Mexican-American singer-songwriter born Joshua Xavier Guiterrez, is surging on Billboard charts, notably climbing to No. As the leading non-English-language song on the first fully post-Christmas Hot 100 of the year, “La Diabla” drew 12.7 million on-demand U.S. streams in the week ending Jan. 4, up 15% from the previous frame, according to Luminate. The one-after-another onslaught is reminiscent of fellow regional Mexican star Peso Pluma ’s sudden surge on the global charts last year, when he amassed seven debuts between March and April.

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