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Will Cain Aims to Bring Freewheeling Video Podcasts to Cable News. Could Others Follow?


Will Cain launches a Fox News program that will look a lot like the video podcast format used by Joe Rogan or Pat McAfee

Cain’s new show might be seen as an experiment of sorts to see if cable-news die-hards will welcome a program that has already been embraced by sizable digital crowds and generated millions of dollars for personalities ranging from Pat McAfee to Joe Rogan. CNN’s newest concepts include “NewsNight,” a roundtable program that lets guests from different parts of the opinion spectrum clash, and “Have I Got News For You,” a comedic survey of the week’s headlines led by Roy Wood Jr. He spent the early part of his career acquiring, managing and selling community newspapers, and gained wider fame working for ESPN and providing a conservative view on debates around sports culture while appearing on his own radio program as well as the sports-media outlet’s popular “First Take.” He joined as a weekend host of “Fox & Friends” in 2020.

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