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Wicked rakes in $70M in record-breaking first week premium VOD sales


Upon its recent digital release, Jon M. Chu's Wicked movie adaptation starring Cynthia Erivo and Ariana Grande has performed remarkably well.

It continues to be a huge success for Universal Pictures as it now holds the title for biggest first day and first week of Premium Video on Demand (PVOD) sales for a theatrical movie. Previously, The Super Mario Bros. movie held the record for biggest on-demand video launch for the legendary studio after it earned $44 million in its first week of release in 2023. Erivo and Grande play Elphaba Thropp/The Wicked Witch Of The West and Glinda Upland/Glinda The Good, resepectively, in the blockbuster movie musical; the actresses seen in November 2024

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