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Why Tyler, The Creator’s Management Would ‘Jump Off A Bridge With Him’


Tyler, the Creator's managers — 4 Strikes' Kelly and Christian Clancy — reflect on working with the rapper and their career trajectories.

That same year, a former Interscope colleague, David Airaudi, introduced the pair to a young, charismatic and carefree (almost to a fault) rapper who changed the course of their careers — and lives. The 4 Strikes roster has just four full-time staffers (including the Clancys) and has remained trim from the start, currently boasting five artists: Kevin Abstract, Romil and Matt Champion, who together comprise what Christian calls “the Brockhampton sector” (referencing the trio’s former group); the estate of Mac Miller, whom the Clancys managed before his untimely death in 2018; and, of course, Tyler — “and Tyler’s 147 businesses,” Christian jokes. Christian: The decision to [sign] with Sony, who gave us the freedom and full creative control and [ability for Tyler to own his] masters and all the things that were imperative to ever doing anything like that.

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