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Why Olly Alexander was a forgotten face in Eurovision school reunion crowd


The UK’s familiar-sounding entry fared poorly with voters in a contest where the shock of the new often does well

There’s a basic feeling of shared belonging fostered by geographic proximity among the 26-pupil class in the grand final, but it’s fair to say most of them haven’t thought about each other much for some time. Britain has a structural disadvantage because it has been a dominant force in pop culture terms for so long – ever-present on Spotify playlists, in Netflix catalogues and bestseller charts in many countries on the continent. Walking through Sweden’s third city over the last four days, it was possible to get a pretty good sense of which songs had a chance of doing well in the final because they boomed out of the clubs at night and were hummed on over-filled trains.

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