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Why NBCUniversal Is Holding On to Bravo as It Spins Off the Rest of Its Cable Nets


Here's why Bravo will soon be the last remaining cable network in NBCUniversal's arsenal as it spins off its cable portfolio.

As Comcast spins off most of the NBCUniversal cable networks — USA, MSNBC, CNBC, E!, Oxygen, Syfy and Golf Channel — into a separate organization, it strikingly has decided to keep Bravo in the original company alongside NBC, Peacock and Telemundo. Ditto her counterpart on the lifestyle and documentaries side, Rachel Smith, whose oversight includes “Real Housewives,” “Below Deck” and more for Bravo, and big docs for Peacock like “Casey Anthony: Where the Truth Lies.” The idea of NBC buying Bravo was seen as mostly a repurposing play, a way for the network to air second windows of its series on a tiny channel that, sure, had “Inside the Actors Studio” and just acquired repeats of “The West Wing,” but mostly still ran art-centric fare.

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