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Why Indie Film Distribution Is Becoming Harder Than Ever
Top film executives from Europe and Asia convened at the Busan to dissect the evolving landscape of cross-continental film distribution and sales.
The panel, moderated by Katarzyna Siniarska of New Europe Film Sales, brought together industry veterans from Hong Kong, France, South Korea, Germany and mainland China to share insights on market trends and strategies in a post-pandemic world. “We literally just posted the argument scene on social media,” Tsang revealed, discussing their marketing strategy for “Anatomy of a Fall.” “That conversation really generated a lot of comments. The discussion underscored the ongoing challenges in the global film market, including recovery from the pandemic, changing audience behaviors, and the need for innovative distribution strategies in an evolving landscape.
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