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Watch Tyla Reimagine Jungle’s Viral ‘Back on 74’ Music Video
Tyla recreates Jungle's "Back on 74" video in a new campaign for Gap. Watch it here.
Tyla is paying a gorgeous homage to Jungle ‘s viral “Back on 74” music video by reimagining it for Gap’s Spring 2024 campaign Linen Moves. Given that the Afropop crossover star won her first Grammy ( best African music performance for Billboard Hot 100 top 10 hit “Water”) earlier on Feb. 4, Tyla’s collaboration with Gap is reminiscent of the brand’s roots as a company with its ear to the streets of pop culture across music, dance and fashion. In addition to Linen Moves, Gap is also set to collaborate with both Tyla and Jungle — who are currently nominated for their first career BRIT Award(group of the year) — to craft in-store playlists that fans will also be able to stream on Spotify.
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