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Watch Snoop Dogg Take Over the Arizona Bowl

Snoop Dogg hosted this year’s Arizona Bowl, with the rapper serving as sponsor, halftime show bandleader, play-by-play announcer, and more.

Pregame, Snoop Dogg snagged passes on the field and even visited some tailgate parties before taking to the 50-yard line for the ceremonial coin toss, the Associated Press reports. Miami (Ohio) won the Arizona Bowl 43-17, after which Snoop Dogg rolled onto the field in a 1964 Impala with trophy in hand for the victors. He also gifted Death Row Records gold chains to the team, and took coach Chuck Martin on a victory lap in the Impala.

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