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Watch Perry Farrell Talk About His Disastrous Attempt to Revive Lollapalooza in 2004

A 2004 attempt to revive Lollapalooza was such a fiasco that a broke Perry Farrell nearly sold the name rights to Rick Rubin for a million dollars.

Shortly before it became a destination festival in Chicago, a Lollapalooza tour was cancelled due to poor ticket sales, nearly causing Farrell to sell the name to Rick Rubin The three-part special, which features interviews with Farrell, Chance the Rapper, Flea, Trent Reznor, Ice-T, Tom Morello, Lars Ulrich, and Vernon Reid premieres May 21. In this exclusive clip, Lollapalooza founders Perry Farrell and Marc Geiger talk about their efforts to revive the festival in 2004 as a tour featuring Morrissey, Sonic Youth, PJ Harvey, Pixies, and the Flaming Lips.

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