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Variety Promotes Rachel Seo to Social Media Editor


Variety has promoted Rachel Seo to Social Media Editor, recognizing her contributions to the growth of the brand's social activity in recent years.

She’s been a pillar of the team that has boosted Variety ‘s social media footprint to more than 12 million total followers as of this month across TikTok, X, Instagram, Facebook, LinkedIn and other outlets. “Rachel’s understanding of editorial growth and engagement with Variety ’s audience is only matched by her great attitude and willingness to embrace new ideas,” said William Earl, editor of Variety.com. “We’re excited to elevate her role in leading our social media strategies as we further expand our footprint and take our editorial work to new creative heights.”

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