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Variety Expands Gaming Coverage With Promotion of Jennifer Maas to Senior Business Writer, TV and Video Games


As Variety expands its coverage of gaming, Jennifer Maas has been promoted to senior business writer, TV and video games.

She also contributes to the “Strictly Business” podcast and newsletter and leads fan-focused coverage of numerous TV series, notably “Stranger Things,” “9-1-1,” “The Boys” and “Bridgerton.” He has led numerous monthly special reports covering the gaming and film spaces since then, on top of emphasizing and advocating for their intersection through VIP+’s output of daily, data-driven analysis. “Kaare brings considerable sophistication and wisdom to his analysis of the gaming industry, which has won the attention of its executives,” said Andrew Wallenstein, chief media analyst and president of Variety Intelligence Platform.

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