Get the latest gossip
UTA Agent Chloe Popescu Joins Oscar De La Renta As New Chief Marketing Officer
Oscar de la Renta names UTA exec Chloe Popescu Chief as their new marketing officer
The newly created position of Chief Marketing Officer was designed to bring Popescu’s talents in-house after the agent’s successful partnership when it came to consulting for the brand. Throughout her decade long career at UTA, Popescu led brand consulting for Byredo, Toteme, Baccarat, the OTB portfolio (Jil Sander, Marni, Margiela), MONSE, Oscar de la Renta and PS The Private Suite, among others. “Over the last several years, we have focused on telling our brand story, our way, directly to our customers,” said Oscar de La Renta CEO, Alex Bolen in a statement.
Or read this on Deadline
