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United says Taylor Swift concerts drove 25% uptick in demand

United said demand for its flights surges wherever Taylor Swift jets off to for her next concert.

From Taylor Swift to Megan Thee Stallion, we're judging all the looks from the VMAs!16:20 United Airlines doesn't have any bad blood with Taylor Swift, quite the contrary, as the pop star is driving up demand for its flights. At a travel industry conference Wednesday, United said it has seen a 25% uptick in demand for flights on weekends during which Swift has held concerts abroad. Swift is having a similar effect on domestic travel too, Andrew Nocella, the airline's EVP and chief commercial officer, added.

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