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UFL Kickoff Offers Latest Hope for Spring Football
The new UFL, a spring-football league created from the merger of the USFL and XFL, offers new opportunities and challenges for ESPN and Fox
Both outlets want to lure younger crowds, who are the target of UFL productions that feature more video and audio access to players, coaches and officials, as well as, at least in ESPN’s case, constant updates about sports-betting opportunities. These are things that heavily resonated with fans last year that we are going to lean on heavily.” Fox plans to give viewers unique looks at the action via drones, cameras in pylons and on players’ helmets and referees’ hats. WWE leader Vince McMahon initially backed the latest edition of the XFL that was halted by the coronavirus pandemic and bankruptcy before RedBird Capital and Dwayne Johnson and Dany Garcia tried to make a go of things with a new season.
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