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UFC CEO Dana White on ‘Misconceptions’ About His Friend Donald Trump, ESPN Renewal Talks, New Roku Docuseries and More
UFC CEO Dana White talks about Roku docuseries "Fight Inc.,” his friend Donald Trump, negotiations with ESPN on a deal renewal and more.
Following footage of the ex-president greeting fans at UFC 302 in Newark, N.J., on June 1, the video shows White with Trump backstage at the fight. Today, mixed martial arts is a mainstream sport and the UFC is a billion-dollar business, posting $1.3 billion in revenue last year. Then a fight falls out — and you see how we have to scramble… We have to go backwards now and redo everything that was already built, tear stuff down, remake posters, and, you know, billboards and commercials have to be redone.”
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