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Uber Eats to Delete Super Bowl Ad’s Peanut-Allergy Bit After Angry Backlash


Uber Eats will remove an ill-advised joke about peanut allergies from its 2024 Super Bowl ad, according to an advocacy group.

Uber Eats, a division of the ride-sharing company, on Feb. 6 debuted its 60-second 2024 Super Bowl commercial, centered on the running joke of forgetfulness. The spot, which marks Uber Eats’ fourth year in the Super Bowl, features David Schwimmer and Jennifer Aniston (who forgets she worked with him on “Friends”); David and Victoria Beckham (who fail to remember the Spice Girls), as well as Jelly Roll trying to scrub tattoos off his face and Usher blanking on the fact that he just performed the halftime show. Uber has “made a change to the ad that will air to the Super Bowl’s wide audience” by “editing out the reference to the peanut allergy,” she said.

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