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TV stars get to experience their own funeral in wild new Channel 4 series
Channel 4 sales have teamed up with Co-op Funeralcare for a new social-first branded entertainment programme titled Celebrity Send Off, which sees famous faces take part in a wild experiment
Participating in the online series are Happy Monday's Shaun Ryder and Bez, as well as Gogglebox favourites Marcus Luther and his wife Mica Ven. Ideas include a cardboard coffin which can be personalised by the congregation; white doves being released in her honour; and an elaborate Gogglebox floral design." Interstellar, the production company behind the series, collaborated with media agency TSL (The Story Lab) to bring this concept to life, while Hanzla MacDonald commissioned the digital content.
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