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True Artists Agency Launched By Former KMR Agents Alicia Ruskin & Jamie Hernandez


KMR Agents Alicia Ruskin, Jamie Hernandez Launch True Artists Agency

EXCLUSIVE: Following the rapid unraveling of KMR over the last few weeks, veteran talent agents Alicia Ruskin and Jamie Hernandez have officially opened True Artists Agency representing performers of all ages for on-camera commercials. Deadline first told you that the duo were planning to throw open the door to their new agency following KMR grappling with “talent payment breakdown” which led to the firm suspending its franchise agreement with SAG-AFTRA. Former KMR senior agents, Doug Kesten and Tracey Goldblum, joined Los Angeles-based agency Brady Brannon & Rich, to open an NYC office focused on commercial representation.

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