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Travis Scott Debuts ‘4×4’ Live, Merch Proceeds to Support Wildfire Response
Scott announced that 100% of the net proceeds from special merchandise will benefit Direct Relief’s California Wildfire Response Fund.
Travis Scott appeared at the College Football Playoff National Championship halftime show on Jan. 20, where he debuted his new song “4×4” atop Atlanta’s Mercedes-Benz Stadium. Scott announced that 100% of the net proceeds from special merchandise—a shirt and zip hoodie honoring Los Angeles’ first responders—will benefit Direct Relief’s California Wildfire Response Fund. The star-studded FireAid lineup includes the likes of Billie Eilish and Finneas, Olivia Rodrigo, Gracie Abrams, Green Day, Gwen Stefani, Jelly Roll, Joni Mitchell, Katy Perry, Lady Gaga, Lil Baby, Pink, Red Hot Chili Peppers, Rod Stewart, Sting, Stephen Stills, Stevie Nicks, and Tate McRae.
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