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Trailer Park Group CEO To Step Down
EXCLUSIVE: The boss of U.S. marketing giant Trailer Park Group is stepping down after two stints running the company over the past 16 years. Rick Eiserman is exiting and will be replaced by former …
Eiserman led Trailer Park Group from 2008 to 2015 and again from 2019, overseeing huge campaigns for the likes of Stranger Things and Marvel’s Avengers along with the acquisitions of London’s MXW, Mumbai’s White Turtle Studios and LA-based Dark Burn Creative. Eiserman said Messinger’s “experience and connections, combined with an outstanding track record building brands, serving clients, and integrating innovation with creativity, makes him ideal to advance Trailer Park Group’s next phase of growth and evolution.” Messinger said he had “long admired” the group’s “ability to engage and excite audiences about the world’s most celebrated and anticipated entertainment and sports properties.”
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