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Tom Cruise Hopes Splashy ‘Mission: Impossible – The Final Reckoning’ Cannes Premiere Helps Restore Franchise to Box Office Glory
Tom Cruise is banking on Cannes premiere to revive the box office of 'Mission: Impossible - The Final Reckoning' after previous film disappoints.
Yes, he’s a four-time Oscar nominee and the titular maverick of “Top Gun.” He’ll return to the artier fare soon with an Alejandro González Iñarritu collaboration, one that will perhaps burnish him with the prestige luster he earned for his memorable turn in Paul Thomas Anderson’s “Magnolia” in 1999. The actor has been especially keen this time around on selling the film as an event best enjoyed on premium formats like Imax (smart, considering how curious and receptive general audiences have been about varying screen configurations since Ryan Coogler explained it plainly for his box office hit “Sinners”). While domestic numbers weren’t mind-blowing, an individual familiar with the project said “Dead Reckoning” is the top-performing “Mission: Impossible” film in the series at the international box office (minus China, where it had a lackluster run along with several other U.S. titles that year).
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