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These Three Execs Are Charting An Ethical Future For AI And Music


Music executives listed in Billboard's 2024 40 Under 40 list discuss AI and how to create an ethical future for it in the industry.

A year after the fake-Drake song signaled the technology’s potential applications (and dangers), industry lobbyists on Capitol Hill, like RIAA’s Tom Clees, are working to create guard rails to protect musicians — and maybe even get them paid. Meanwhile, entrepreneurs like Soundful’s Diaa El All and BandLab’s Meng Ru Kuok (who oversees the platform as founder and CEO of its parent company, Caldecott Music Group) are showing naysayers that AI can enhance human creativity rather than just replacing it. AI is going to have a fundamental impact, but we’re taking for granted that people have access to laptops, to studio equipment, to afford guitars — but most places in the world, that isn’t the case.

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