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The real reason Josie Gibson is unlucky in love: Her rise from call centre worker to TV darling has been meteoric, but there's only one man for her

The arrival of a beautiful new colleague has all the potential to leave even the most secure of women feeling discombobulated.

Those who know her tell me that Josie's down-to-earth demeanour, which makes the network's millions of viewers so comfortable with her, was honed during her first job as a call centre operative at insurance firm AXA's headquarters in her home city. It was a role which required Josie - who was born and bred in Bristol and attended Brimsham Green School in nearby Yate, a town where she still lives - to process health insurance claims, with shifts beginning at 7am and finishing as late as 11pm. And, perhaps ironically given how her life mapped out, Josie, now 39, would while her lunch hour away by clicking on MailOnline where she would read the latest celebrity gossip in depth – and then spend the afternoon discussing it with colleagues.

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