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The Kartel King: The Remarkable Rise of One of Mexico’s Hottest Stars


Luis R Conriquez discusses his corridos belicos sound, signing with and serving as co-CEO of Kartel Music, collaborating with Peso Pluma and more.

The heavy silver chain resting on his chest is the only obvious signifier that Conriquez isn’t just another attendee of the inaugural Belicolandia: The singer-songwriter is one of today’s biggest corridos bélicos stars, and the thousands assembled here will soon see him close out the festival-like event produced by his label, Kartel Music. Once settled inside the trailer, where he’ll spend the next hour or so, Conriquez really lets down his guard, cracking jokes with good friend Tony Aguirre about how early his fellow corridos singer (another Kartel signee) had performed that day. Conriquez, whose raw vocals and in-your-face delivery often sound closer to rapping than singing, has become a go-to collaborator for both regional Mexican acts and other Latin artists, including Nicky Jam, Ryan Castro and Peso Pluma, while dominating the Billboard charts.

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