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The Deals: UnitedMasters Extends Synch Pact With NFL, Warner Music India Invests in SkillBox


The NFL and UnitedMasters extended their music synch pact and more industry deals also involving Warner Music India, Soundstripe, Audacy and others.

Warner Music India made a minority investment in India-based live entertainment and ticketing platform SkillBox, which has worked on tours for Jacob Collier, Steve Vai, Ben Howard and more and established intellectual properties including Bloomverse, K-Wave, Lemonade and LiveBox. From Oct. 31 onward, Denver’s Front Range Country 103.1 will be powered by Super Hi-Fi’s AI-powered platform and toolset, including its program director radio operating system, which manages music curation content, ads, scheduling, voice tracking and station playout tasks. Levellr, which helps artists use messaging tools including Discord and Telegram to reach fans, raised $1.75 million in funding from a group of gaming and media industry leaders including Dylan Collins(SuperAwesome, Jolt, Demonware), Mitch Lasky(former Benchmark and Discord board member) and Owen Mahoney(former Nexon CEO), along with senior execs from companies like Krafton, Riot Games and Amazon.

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