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The CW’s Brad Schwartz Dismisses Concerns That Canadian Series on U.S. TV Are Seen As a ‘Discount Bin’
At the Banff World Media Festival, The CW's Brad Schwartz addressed concerns in Canada that their series are seen by the U.S. as lower-quality fare.
As The CW has changed its financial model under new owners Nexstar, entertainment president Brad Schwartz has relied more on international co-productions from countries like Canada. Speaking on Tuesday at the Banff World Media Festival, Schwartz — who hails from Canada — acknowledged that in the past, Canadian acquisitions on U.S. networks have often been seen in a lesser light. Canadian co-productions on The CW include “Wild Cards,” “Sight Unseen,” “Sullivan’s Crossing,” “Son of a Critch,” “Children Ruin Everything” and “Run the Burbs.”
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