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The CW Spells Out Quest to Be Considered a Major Network Alongside the ‘Big 4’; Explains Deal with Controversial LIV Golf
New CW heads Dennis Miller and Brad Schwartz came to the TCA armed with a message: Consider us a Big 5 network, right alongside ABC, CBS, NBC and Fox.
But now operated by station group owner Nexstar and focused on expanding its scope (not to mention trying to get to profitability), the CW is throwing a lot at the wall — and hoping that some of it sticks. The two “All American” shows, “Walker” and the soon-to-retire “Superman & Lois” are the final scripted holdovers from the previous CW regime and ownership. And now with news sports talk scripted unscripted live events, game shows, we’re getting there… we couldn’t operate this as a niche kind of cable brand anymore.
Or read this on Variety