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The bride-to-be proving you don’t have to be an influencer to get free stuff

Kayla King figured it couldn’t hurt to ask brands for a little help. Now she’s saved a bundle, and she’s ‘sharing the wealth’

So King, who lives in Phoenix and works in social media management for college sports, made a new account specifically for her wedding journey and started contacting bridal- and bachelorette-friendly brands to request free goodies. Her strategy paid off: Olive & June sent a package filled to the brim with more than enough cuticle serums, press-on sets, polishes, and nail art stickers for King and her bridal party. Bride-to-be King noted that many of the brands she sent inquiries to clearly listed their press emails on their website, and she is “adamant” that she only believes it’s ethical to reach out to larger businesses that have the budget to send free samples.

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