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The AI beauty boom: how artificial intelligence is beginning to impact our beauty routines
From perfectly matched make-up to personalised perfume and bespoke skincare, here’s how artificial intelligence is beginning to influence our beauty buys and routines
Picking the perfect foundation can be a bit of a stab in the dark, especially when shopping online, with seemingly endless shades, undertones and finishes to choose from and often no option to return the product if you get it wrong. Suggestions include “short haircuts”, “retro styles” and “accessories”, which – judging by the popularity of bobs, 90s-style ‘dos and ribbon bows we’ve seen in the hair world recently – seem spot on. A number of clinics offer online face-scanning tools that let you virtually try cosmetic procedures such as Botox, dermal fillers and tear trough treatments before you commit.
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