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The Africa Channel Adds Free Streaming Option & FAST Channels; Strikes TED Talks Deal
The Africa Channel has unveiled an AVOD option for its streaming service, a suite of FAST channels and a deal with the TED Talks organization.
On the FAST front, the first channel added to the Demand Africa platform is Afro-Cinema, which will launch this spring with a curated selection of films, docs, series and cultural programs from established and emerging filmmakers. Further content renewal deals have been struck with Cardova Trading, which makes long-running breakfast show Expresso, plus e.tv, Wild Africa Fund, FilmOne, ACI, the MTV Staying Alive Foundation and Ruby Rocket. “There continues to be strong demand for diverse content targeting Black audiences and we are filling that gap not only by showcasing programming from across the continent but also by seeking new ways to connect with viewers on every platform,” said TAC COO Narendra Reddy.
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