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Telemundo Pumps Up Sports Volume With 2026 World Cup and NBA, Adds ‘El Señor’ Spinoff Drama
Spanish-language TV leader Telemundo will reflect the priorities of parent company NBCUniversal in the coming season by relying heavily on sports, including the 2026 World Cup, live events and specials to drive viewership.
Spanish-language TV leader Telemundo will reflect the priorities of parent company NBCUniversal in the coming season by relying heavily on sports, including the 2026 World Cup, live events and specials to drive viewership. NBCUniversal Telemundo Enterprises executives are heading to Radio City Music Hall in New York on Monday to present the company’s 2025-26 season programming plans to advertisers alongside other NBCU brands. “From the coverage of the historic 2026 FIFA World Cup to our compelling realities, unforgettable dramas and essential breaking news, we are upping our commitment to serve Latinos with relevant content that attracts audiences at scale, no matter where or when they want to watch it.
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