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Telefonica Names Daniel Domenjó as CEO of Movistar Plus+
Part of a massive management shuffle at Telefonica, Domenjó replaces Cristina Burzako and Javier de la Paz substitutes Sergio Oslé.
The massive management overhaul at the Spanish telco has been sparked by the substitution this January of José María Alvárez-Pallete by former Indra Sistemas Marc Murtra as its chairman-CEO. Productions like “La Unidad,” “Riot Police,” and “Hierro” have resonated across Europe and Latin America, reinforcing its position as a key player in premium scripted content,” said Omdia’s Rua Aguete. If Movistar Plus+ aims to future-proof its strategy, embracing YouTuber collaborations, digital-first content, and influencer-driven engagement could be key to attracting Gen Z audiences,” she added.
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