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Taylor Swift's 'Eras Tour Book' Sells Nearly 1 Million Copies in 1st Week


Taylor Swift’s ‘Eras Tour Book,’ which went on sale on Black Friday, sold over 800,000 copies in its first weekend, per data tracking firm Circana

The coveted release celebrates Swift’s nearly two-year-long Eras Tour, which began in March 2023 and concludes on Sunday, December 8, in Vancouver. “I’ll never forget the call when I explained my idea of the concept for The Eras Tour to my team,” Swift, 34, recalls in the prologue of the publication. Thankfully, I’m surrounded by my incredible crew, band, singers and dancers who all matched my dedication to the massive scale and challenges of this show.”

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