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Taylor Swift Saves Father-Daughter Relationships in Cetaphil’s Sentimental Super Bowl Commercial


Cetaphil's Super Bowl commercial shows a distant father and daughter bonding over Taylor Swift's NFL game appearances.

Cetaphil is showing they can with a new commercial that draws on Taylor Swift’s frequent attendance at Kansas City Chiefs games in support of her boyfriend, tight end Travis Kelce. Additionally, the jerseys that the father and daughter don at the end of the commercial aren’t official Chiefs merchandise, though they do sport the team’s trademark shade of red. However, one of the final images of the ad is of the fathers’ wrist, positively coated in various friendship bracelets — a key motif of Taylor Swift lore, as many of her fans can attest to.

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