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Taylor Swift Finally Owns All of Her Old Music
Taylor Swift has reacquired the rights to her first six albums six years after her old label Big Machine sold to Scooter Braun's Ithaca Holdings.
It’s unclear how much the deal is worth, but a source tells Rolling Stone that a previously reported price range of close to $600 million, which emerged when rumors of the sale first started circulating, was “highly inaccurate.” While Big Machine owned the rights to music by an array of top country acts(Reba McEntire, Midland, and Sugarland, to name a few), Swift’s first six albums were arguably the crown jewels, and a major reason the sale was valued at around $300 million. By the time Ithaca acquired Big Machine in summer 2019, Swift had already left the label and signed with Universal Music Group (the deal included provisions that would allow her to retain control of her master recordings).
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