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Taylor Lorenz To Depart Washington Post To Publish Her Own Substack “User Magazine”
Lorenz's publication will make money through subscriptions.
Her publication, User Mag, will report “one the people and movements that are steering tech and internet culture, from weird online phenomena, to under-the-radar trends, to content creators. Lorenz wrote that the publication will arrive via email 1-3 times per week, and paid subscribers will have commenting privileges and exclusive content, among other benefits. She gained significant notoriety for her coverage of internet culture, including expose on Jake Paul and other illuminating pieces on influencers and what has been labelled as the “attention” economy.
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