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TaP Music Co-President Wendy Ong Wants to Be the AAPI Mentor She Never Had: ‘K-Pop Has Changed Things’

AAPI music exec Wendy Ong discusses mentors and how K-pop has changed the business. She also talks about music festivals, AI and label layoffs.

Her mentorship has been aided by her participation in Gold House — a community of Asian Pacific entrepreneurs, creatives and other leaders — after, she says, she was invited to one of the organization’s dinners “by accident.” She adds that when opportunity presents itself, “it depends on what you do with it.” So-and-so really lifted me up and helped me out so much.” Younger people, whether it’s on social media or in real life, often reach out to me, and I do my best to play whatever small part I can because I think that my path may have been a little less rocky if I had more guidance early in my career. The spotlight K-pop has put on the AAPI community is wonderful, but being a judge on the Gold House Music Accelerator program helps to shine a light on other types of artists, whether it’s indie-rock or R&B.

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