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SXSW Announces 2025 London Edition


SXSW London will make its debut in 2025, marking the second expansion of the Austin music, arts, film and tech conference.

Due to take place over one week in June 2025, the inaugural edition of SXSW London will follow the same format as its Texas-based forerunner and feature “inspiring and challenging” keynote talks, music performances and showcase leading innovations in tech, gaming and film, organizers said in today’s announcement. Previous guest speakers have included Dave Grohl, U.S. president Barack Obama, Steven Spielberg, Michelle Yeoh and Facebook founder Mark Zuckerberg, while Twitter, Foursquare and Airbnb are among the tech start-ups that SXSW famously helped launch. Alongside keynote talks and music showcases, the conference will include “boundary pushing” visual arts, design and fashion programming, with exhibitions and interactive and immersive experiences taking place in public spaces across East London.

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